Ask for Angela, the national scheme that helps anyone who is feeling vulnerable on a night out to get the support they need has announced a strategic partnership with UniteVerse, the cultural intelligence platform transforming how venues understand and engage with their audiences in real time.

The collaboration will integrate UniteVerse’s cutting-edge AI-powered insights and real-time audience data into Ask for Angela’s network of partners, giving venues unprecedented visibility into safety and accessibility, guest behaviour, cultural trends and community sentiment, all within a single platform.

“Ask for Angela is the national safety initiative dedicated to ensuring that anyone feeling vulnerable or unsafe in public spaces receives the support they need. Partnering with UniteVerse will enable us to continue developing our resources and training to remain engaging, relevant and informative, using high quality data to build safer socialising spaces. We are committed to providing venues and organisations with the tools they need to thoroughly embed the scheme into their culture and training” said Sylvia Oates, Director, Ask for Angela CIC. “By teaming up with UniteVerse, we’re empowering venues to be safer and smarter, backed by data.”

UniteVerse delivers live insights across demographics, sentiment, and visitor trends, drawing from millions of data points. Venues gain actionable intelligence, allowing them to adapt in real time.

The partnership builds on Ask for Angela’s commitment to advancing safety, accessibility, inclusivity and sustainability across the sector. UniteVerse’s built-in tools for community engagement, cultural relevance and guest wellbeing align directly with Ask for Angela’s mission to create experiences that celebrate people and places.

“This partnership is about truly supporting change, redefining the industry to connect consumers and businesses unlike ever before. Our AI-powered dashboard has safety and accessibility at its core, whilst uniting guest sentiment and demographics and turning insights into actionable data, helping businesses boost engagement while unlocking new audiences. Unlike traditional platforms that offer delayed, fragmented reporting, UniteVerse saves operators significant time, reduces wasted marketing and operational spend, and enables faster, data-led decisions that improve safety, inclusion, retention and profitability,” said Adrian Norman, Founder & CEO of UniteVerse. “Together with Ask for Angela, we’re helping venues build an industry that’s responsive, inclusive, data-driven, trusted and thriving.”